Update (1): We’re getting reports of people not having/ or have been unsubscribed to the emails associated with this and other promotions. See the bottom of this post for instruction on how to check your subscriptions status.
Update (2): PWE Response originally published on MassivelyOP.
Update (3): No news on the criteria, and any assumptions previously made about criteria I’m now throwing out the window. Some players are reporting the ship is showing up on their promotions tab without claiming a code. Eeeeenteresting.
Yesterday an email marketing piece was sent to many active players from Star Trek Online. The promotion included a special code which allowed those players to receive a free T6 Grand Nagus Marauder. The promotion made it possible for each character on that account to gain access to it.
Almost immediately a cry went up from the community with MassivelyOP reporting on the confusion. Reddit threads multiplied and a large vocal percentage of the community said ‘Why didn’t I get it?.’ and ‘Am I not whale-like enough?’
‘Why doesn’t Star Trek Online love me they way I love them?’
Disclaimer: At this stage, I DO NOT know the ‘gifting’ criteria. Pretty much no one does as it seems at this poitn some people are getting on thier acounts without the email. More questions than answers. Frustrating for everyone.
but my current assumption is the dollar value spent in the past year. How much is up for your guess, however, 5 of the people I’ve spoken too have purchased more than 1K in the past year. And yes, that included me.
But you didn’t get the email.
Many who should have received it, but didn’t was because of one small problem.
It would have been against the law. (Waits for the roar of LAME! and all the hate the forums can muster.)
I’m not kidding and welcome to my world of email marketing. Bear (bare) with me for a moment, because if you missed out on this, here is one possible no-good-terrible-what-the-frack reason why. (and likely not the only reason).
While by night I’m pretending to be the Lootcritter, by day I work in Digital Marketing: Enterprise digital Operations, Social Media and yes, email marketing. Chances are if you’re politically active you have gotten an email from someone I work for. Since 2003 in the US, and since 2011 in Canada, our activities are bound by a set of binding legal requirements. It’s called the CAN-SPAM Act. While some buggers out there ignore it, those of us with physical addresses, shareholders, and legal teams have to play by the rules. And yes, there are people who get dinged in court by not playing by the rules.
I’m betting the same goes for Cryptic and Star Trek Online. Actually, I’d be surprised if they didn’t.
Have you ever pressed UNSUBSCRIBE? Because if you did at any point, there would be NO LEGAL WAY Star Trek Online could send you anything. Not even a cool, latinum plated starship.
That unsubscribe could have happened yesterday or 4 years ago. You may have pressed mute in Google Gmail. You may have tagged it as Junk in Outlook or Hotmail. Or you could have simply moved on from that email account.
So is there a chance you still can get it? The jury is out on that answer for the moment, but I would not be surprised if they aren’t discussing it at this very moment. I have asked the powers that be whether or not something could be done. Don’t get your hopes up – yet.
Couple of last points:
- As of the release of that email, Trendy did not have a role in it. And believe it or not, it’s normal for a CM NOT to know the details of every other department. It’s handled by another aspect of the company that manages customer retention. She is, however, swinging a bat’leth on your behalf. Cut the negativity – she’s on our side.
- Subscribe dammit. Sure they’ll send you some things you don’t like. But you will agree that free shit isn’t one of those things 😉 Why resubscribe after the fact? It’s the 50th anniversary, and you know, maybe something else will show up at some point!
To be perfectly honest this is a subject that everyone has their own opinion of how/when cryptic should promote themselves. This was a nice gesture on their part, and yes had I been left out I too would have been upset. But I understand why and how the process works, so I can’t blame STO.
And yes, a review is in the works.
My Two Bits
Update: A representative for PWE issued the following statement to Massively OP in regard to these ships: “The gold-plated T6 Ferengi ship was sent out to a select group of players as part of an e-mail specific promotion. Unfortunately we aren’t able to reveal any additional information, as it goes against our policy to protect the privacy of our community members.”
Check your subscription: